From my studio in Amsterdam,
I work with agencies, brands and teams
on early brand worlds,
identities and presentations.

I focus on visual direction at the start —
when things are still forming,
and structure is not yet fixed.
Noticing what is already there,
and shaping it into coherence.

Originally from Limburg,
I started making visual work at an early age —
later moving through agency environments
before working independently.

There’s a studio rhythm: every day I step in,
I can’t wait to begin again.

And every day, soup.

Paul Kollée